Don't be fooled by the name. These booklets are sometimes known as expanded content labels, multi-ply labels, foldouts and other names but they are all the same thing: multiple printed pages folded and combined with a pressure sensitive label and attached to your product.
Booklets or ECL's use pressure sensitive labels and printed booklets to create a multi-page information packet. This unique format allows you to communicate additional information in a reusable format. These booklets are excellent for use in multi-lingual situations, recipes or when detailed instructions/warnings are required.
RR Donnelley's INFOLD(booklet) label, a pressure sensitive, multi-panel label specifically designed to increase your copy while decreasing overall packaging costs, can help you differentiate your products from your competitors. This innovative design allows you to incorporate all important product information and marketing copy into a single, compact label.
INFOLD labels can provide solutions for any of your multi-panel applications, including:
- Multi-lingual Labels
- Recipes, Coupons or Promotional Items
- Government Mandated Regulatory Information
- Instructional and Cautionary Messages
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